Insights
Faster e-commerce fulfillment for a beauty brand
COSMETICS / OMNICHANNEL · 11/3/2026
A beauty brand with strong campaign-driven demand was seeing order volumes spike unpredict... SAP EWM case study, SAP Extended Warehouse Management - Qventra.
Measurable outcomes
Reported or target KPIs from this engagement — not a guarantee of future results.
Picking productivity
20% - 35% higher
Order cycle time
20% - 30% lower
Carrier cut-off compliance
Improved
Project overview
A beauty brand with strong campaign-driven demand was seeing order volumes spike unpredictably. During peak days, warehouse teams struggled with mixed-carton handling, gift-set packing, and fast carrier cut-off times.
Challenges
- Promotional days doubled outbound volume
- Single-piece and mixed-carton picking created congestion
- Packing delays increased risk of missing carrier departures
SAP EWM solution design
Qventra designed a wave-based pick-pack-ship model in SAP EWM using pick-by-cart logic, carrier-oriented staging, and dedicated packing work centers for fragile SKUs and promotional bundles. The goal was to improve both speed and control without making the process harder to train.
Key outcomes
A realistic improvement profile would include 20% to 35% higher picking productivity, 20% to 30% lower cycle time, and much stronger cut-off compliance on campaign days. These values are conservative compared with public logistics benchmarks published by DHL and McKinsey.
Next steps
The next step would be slotting and rearrangement for campaign SKUs with volatile demand.
Discuss a similar programme
Share your warehouse, transport, or trade-compliance constraints — we will align a short assessment or workshop to your priorities.